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(▪ ▪ ▪) When letters were the only form of written correspondence, signing off was obvious.
If addressing a sir or madam, it was unambiguous. You concluded "yours faithfully". When writing to a specific person – for example, a Mr Jones – it was simple, your letter would always be signed off "yours sincerely". Only missives to family or close friends would ever finish with a "love from".
There's a weird status thing when it comes to the more blunt you are in emails
But the arrival of email has disrupted this etiquette, making the rules far less obvious. Indeed, there are no rules. A whole subculture of personalised email sign-offs has emerged everything from "TTFN" to "peace out". And of course, it’s not just what we say but why we say it.
"Emails have become the medium of business, leisure, family, love and everything,” says children’s author Michael Rosen. When we sign off emails, we try to give off the "right vibe", he adds. He says it’s all about how we want to come across to the recipient. "Thoughtful, grateful or just very, very busy?"
Some of the most successful business people are notoriously blunt in email communication – if they even bother with a sign-off at all.
"There's a weird status thing when it comes to the more blunt you are in emails, the more you can be (blunt) because you're senior in the company," says author Emma Gannon, recalling the editor of a famous newspaper whose response to pitches was often just a curt "yep" or "nope". (▪ ▪ ▪)
► Read the full note here: Source
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